I'm Jake — a freelance PPC specialist from Wilsden, Bradford, with 8 years experience and £30M+ in ad spend managed. I help Bradford businesses generate more qualified leads and sales from Google Ads, Meta and beyond — without the agency overhead.
"Jake turned our Google Ads account around completely. Leads up, cost down."
Kat Black • Landlord VisionI'm from Wilsden — I know Bradford's business landscape, its buyers, and its competition. Combined with national-level PPC experience, that's a real advantage for your campaigns.
I'm from Wilsden — I grew up in Bradford and know how local buyers search, what they respond to, and who your competitors are. That local insight shapes better campaigns.
Working directly with me means your budget goes on ads, not on account managers, layers of overhead or retainers inflated by agency margins.
You deal with me directly — the person actually managing your campaigns. No handoffs, no juniors, no chasing account managers for updates.
Having managed PPC for brands like Ted Baker, Adobe and KPMG, I bring enterprise-grade strategy to Bradford businesses of every size.
Whether you serve Bradford only or the whole of West Yorkshire, I build hyper-local targeting to reach the right customers at the right time.
Campaigns are structured and live quickly. No long agency onboarding processes — just focused work that starts generating results within weeks.
Real feedback from businesses I've helped generate more from paid ads.
"Jake is hands down the best PPC person I've worked with. He's very knowledgeable and he took on our very tricky account and really turned it around."
"Jake is fantastic! His knowledge of PPC, covering Google, Meta and TikTok, is excellent, and he's a great guy to work with."
"Jake has been exceptional for our PPC needs. He's grown our accounts across multiple platforms, boosting revenue while maintaining a healthy ROAS."
"Working with Jake transformed our lead quality. Within six weeks our cost per qualified lead dropped and pipeline quality improved dramatically."
Senior Marketing Lead • B2B ClientWhether you're a local trade, professional service or growing e-commerce brand, I build campaigns that work for your market.
Solicitors, accountants, tradespeople — geo-targeted campaigns that bring in enquiries from Bradford and West Yorkshire.
Longer sales cycles, higher ticket values. Campaigns focused on qualified pipeline, not just clicks.
Builders, plumbers, roofers — call-focused campaigns with local intent keywords that convert.
Private clinics, dentists and specialists looking to fill appointment slots consistently.
Google Shopping, Search and paid social campaigns built around profitability, not vanity metrics.
Already dominating locally? I'll help you test and scale into Leeds, Manchester and beyond.
Strategy, tracking, testing and reporting — all designed to improve performance month over month.
Clear goals, budget splits and channel roles from day one — tailored to your Bradford market.
Intent-first structure, strong negatives, query mining and disciplined bidding.
Geo and radius targeting to reach the right Bradford customers, not just anyone in the UK.
GA4 and conversion setup validated so every decision is based on real outcomes.
Systematic ad copy and landing page tests — not random changes made without a rationale.
No account managers. No junior teams. You work with me directly, always.
No hidden fees. No long-term lock-in contracts. Just focused PPC management.
Yes — I'm originally from Wilsden, Bradford. I know the local market well and work with businesses across Bradford, Keighley, Halifax, Shipley, Bingley and the wider West Yorkshire area.
Google Ads, Meta (Facebook & Instagram), TikTok and LinkedIn. Most Bradford clients start with Google Ads for immediate search intent traffic.
Most accounts show meaningful improvement in 4–8 weeks once campaigns are built and optimised. Local campaigns often move faster because the targeting is tighter and search intent is clearer.
It depends on your industry and goals. Local service businesses in Bradford can see results from £500–£1,000/month in ad spend. I'll give you a realistic expectation on our first call.
Yes. I handle full campaign builds from scratch as well as taking over and improving existing accounts. Either way, I start with a full audit of what's needed before spending a penny.
I audit and fix conversion tracking first, before optimising anything. Decisions made on bad data are worse than no data at all.